What’s changed in consumption? And what’s changing? Salespeople need to be prepared, understanding the benefits of the digital era, knowing how to offer the right product at the right time and add value to the differentials sought by the customer. More than that, companies need to provide perfect purchasing experiences on all communication channels to customers, either in person, by phone, on social media and mobile devices.

Digital integration for the sales area goes far beyond CRM. You must identify the consumer profile and their purchasing journey, understand their expectations and add value to their purchases through a unique experience. All this with real-time support to provide valuable information and insights to your salespeople.

With SAP Sales Cloud (SAP Hybris), you can train your team to sell and provide services at anytime and anywhere. Get a 360º view of the customer, increase collaboration, receive real-time data, boost productivity and customize your business according to the industry. Predict the customer’s next step and answer accordingly!

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Vídeos

Notícias

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How to provide a five-star customer experience

According to The Future of Commerce, customers view experiences in surprisingly simple terms: everything can be boiled down to a five-star rating system! It’s an effective and concise way to sum up a single interaction with a [...]

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How to win in the experience economy

This article of Digitalistmag, talks a bit about how the relationship economy has evolved into the experience economy and how companies are having to change their traditional mindset to meet the new expectations of [...]

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FH is elected best partner VAR SAP C/4HANA of Brazil

Last Wednesday (February 13), SAP Brasil PKOM 2019 - Partner Kick-Off Meeting was held in São Leopoldo, Rio Grande do Sul. The event, which takes place annually and brings together partners and top executives from SAP Brazil [...]

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FH: Committing for growth in Spain and Europe

Computer World, international acclaimed journal in the areas of IT and communication, has released the past October 16th, news about the international expansion of FH, highlighting the commitment of the company in the [...]

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An intelligent sales organization is not an option – it’s an imperative

We all know that AI can help you improvise your buyer’s journey, and in today’s market, AI is no longer an option – it’s a necessity to remain competitive. Early adopters of AI are using it as an assistant or [...]

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3 Keys To Driving Customer Experience Into Your Digital Transformation

  In the past month, we discussed the pillars of the digital transformation—shifting our focus from technology to the behaviors that drive the digital transformation. I believe that the complete transformation is [...]

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SAP C/4HANA: The Customer Experience Revolution

By Alex Atzberger, President, SAP Customer Experience Today marks an important day for enterprises and their customers. SAP is launching SAP C/4HANA, our new customer experience suite. We are putting a stake in the Customer [...]

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Vive la CX revolution! Customer-for-life mindset enhances customer experience

  We live in a world of non-stop branding, with companies begging for our attention on a minute-to-minute basis. Yet, often, the message doesn’t live up to its promise, and customers are left disappointed. With hopes [...]

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The digital golden rule: Treat people online as you’d treat them offline

  I was chatting with my colleague Johann the other day, and we were trying to define what consent truly means. During that conversation, he equated online consent to the in-store shopping experience, explaining how [...]

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B2B execs: 2018 is the year to deploy e-commerce, before it is too late

Only one-half of manufacturers and brands currently have e-commerce web sites. In today’s digital-centric world, what could possibly be the cause of this? E-commerce best practices have been well understood for over fifteen [...]

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What’s love got to do with it? Why consumers love or leave brands

How much does customer service matter? Well, an estimated $62 billion in retail revenue is lost due to poor customer service, and while 80% of companies believe they are providing outstanding service, only 8% of [...]